Enjoy what's on, not the reflections
Don't let the sunlight interrupt the midday match, or any lamp reflection ruin your evening movie. With our new Matte Display, you can enjoy what's on the screen and feel the textures of the art the way it's meant to be. Enjoy art as the art, TV as the TV.
Designed to look like a slim picture frame
The Frame's minimalist-inspired design blends flawlessly with your interior. It's redesigned to be slimmer with a monochrome finish on the back to create a sophisticated look from every angle.
Match your space with customizable bezels
The Frame offers a variety of customizable, magnetic bezels so you can easily choose or even change your favourite colour to best suit your space.
TV when it's on, art when it's off
The Frame transforms into art when you're not watching TV. Choose from the Samsung Collection or upload your own pieces to reflect your personality.
World famous galleries in your living room
Access over 2,500 works of art and photography from world-renowned institutions in the Art Store. From beloved classics to modern masterpieces, there's a wealth of choices for curating your own home art gallery.
Upscale your entertainment with Samsung Tizen OS
Samsung Tizen OS upscales your entertainment with the latest apps & services including Samsung TV Plus with 200+ free live TV channels and 1000s of movies on demand, Gaming Hub with cloud gaming services (no console required), Daily+ where you can easily manage your daily activities, and SmartThings where you can control your smart devices from your TV. Samsung Tizen OS secures your privacy and personal information via Samsung Knox Security.
Enjoy ArtfulColour validated by PANTONE
Now meet life-like colour expression validated by PANTONE. 'PANTONE Validated ArtfulColour ' provides rich and diverse colour expression some of your favourite artworks.
A billion shades of colour with Quantum Dot
(B)100% Colour Volume with Quantum Dot(/B)(BR)Quantum Dot technology delivers our finest picture yet on a TV. With Colour Volume 100%, Quantum Dot takes light and turns it into breathtaking colour that stays true at any level of brightness.
Intelligence behind the glorious picture and sound
(B)Quantum Processor 4K(/B)(BR)Quantum Processor 4K drives all-around performance, intelligently optimizing picture, sound, and more to give you a truly breathtaking viewing experience.
Intelligent picture optimized for your eyes
(B)EyeComfort Mode(/B)(BR)Samsung unique EyeComfort Mode preloads local sunset and sunrise times to your screen, so it can automatically adjust your display accordingly. Also, it lowers brightness and colours after sunset, so your screen is softer on your eyes-making it easier to unwind and rest at the end of the day.
TV and soundbar orchestrated in perfect harmony
(B)Q-Symphony(/B)(BR)Surround yourself with sound from TV and soundbar orchestrated in harmony. Q-Symphony uniquely allows TV and soundbar speakers to operate simultaneously for better surround effect without muting TV speakers.
A next-level Dolby Atmos experience
(B)Dolby Atmos®(/B)(BR)Enjoy a next level Dolby Atmos experience that will immerse you inside the action with multi-dimensional sound. With the Dolby Atmos, Neo QLED delivers an incredible audio experience.
Mirror your mobile device
(B)Mobile Mirroring(/B)(BR)Mirror content for a bigger and better experience from your mobile devices via SmartThings, or pair with your Apple devices and share via AirPlay.
Your home butler
(B)SmartThings(/B)(BR)Let SmartThings detect, connect and display all the devices present around your screen. With built-in hub, now you can fully enjoy enhanced connectivity without additional devices. Also, intuitively see and simply control devices at a glance with Samsung's unique 3D Map View UI. In addition to this,
See it all on one screen
(B)Multi View(/B)(BR)Watch what's on your TV and your mobile on the same screen at the same time. Whether it's live stats for sports or cheat videos for games, simply connect your phone and multi-screen to see both simultaneously. You can also enjoy optimized multi-tasking such as ultrawide game and vertical state, and